Badminton Ireland have announced the appointment of Chloe Magee as the organisation’s first
Women in Sport and National Development Manager. This appointment is a significant step forward in their
commitment to promoting gender equality in the world of badminton.
Magee’s appointment was announced in tandem with the launch of Badminton Ireland’s Women in Sport
Strategy, further emphasising their dedication towards creating opportunities for women and girls to excel in
Badminton. The strategy recognises the importance of engaging teenage badminton players to ensure their
continued involvement in the sport. The objective is to make the Women in Sport Strategy the central focus
of all their development efforts, including those with clubs, schools, and provincial branches.
Chloe Magee’s role as the Women in Sport and National Development Manager will be instrumental in
bringing the strategy to life. By placing women and girls at the heart of grassroots and high-performance
development, Badminton Ireland aims to drive meaningful change and create a lasting impact.
Catherine Smyth, President of Badminton Ireland, commented, “The support of Sport Ireland was
critical in bringing this role to life. Badminton Ireland shares their vision and mission, where
women and girls have an equal opportunity to achieve their full potential while enjoying a lifelong
involvement in sport. We believe that the appointment of Chloe as our first Women in Sport and
National Development Manager, coupled with the strategy document, will create a pathway towards
making a true impact in this area. I would like to thank everyone for their support and commitment
towards making this project a reality which will last long into the future, especially Antoinette Earl
and Nora Stapleton.
Chloe Magee, a former three-time Olympian, joined Badminton Ireland in 2022. She played a critical role in
the development of Badminton in Ulster as an Ulster Activation Officer. Her vast experience as a player and
dedication to the sport make her an ideal fit for this crucial position.
Nora Stapleton, Director of Strategic NGB Programmes and Women in Sport Lead with Sport Ireland,
expressed her delight at Badminton Ireland’s recent appointment and continued efforts to ensure more
women and girls can take up the sport and enjoy a life-long involvement in it. She wished Chloe Magee the
best of luck in her new role and highlighted the positive impact Sport Ireland’s Women in Sport programme
and funding can have in supporting Badminton Ireland in delivering its strategy. Stapleton concluded, “as
well as being a role model for so many across the badminton community, Chloe can now share her passion
and use her exceptional experience to put pathways and structures in place to enable so many more to
play and thrive in the sport she loves”.
Badminton Ireland would like to express their gratitude to Sport Ireland and the Women in Sport
programme for its support in making this role and strategy a reality and look forward to engaging with new
and current members well into the future.
