A new viral craze has taken over Facebook and this time it’s for a good cause.
The trend began early last night and has had a snowball effect with hundreds of females in the Northwest posting photos of themselves with no makeup on the social networking site.
This latest craze allows friends to nominate each other to post a ‘selfie’ photo with no makeup with the hashtag ‘#breastcancerawareness’.
Betty Holmes from Donegal Action Against Cancer Care, says this latest craze can only have a positive effect:
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