O’Neills is expecting sales of GAA county jerseys to be down this year, because the GAA All-Ireland finals were held earlier than usual this year.
The company forecasts the condensed championship could result in a 12 to 15 percent drop in replica jersey sales for this year.
The company, whose main factory is in Strabane, says traditionally, shops would be very busy in August with sales of semi-final county jerseys ahead of the finals in September.